BMW has taken control of a Facebook page set up by a fan of the car brand to use as its official presence and capitalize on the 1m people within the pre-existing community.
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BMW of North America today announced that the Insurance Institute for Highway Safety (IIHS) declared the 2011 BMW 5 Series Sedan a 2010 Top Safety Pick. The new 5 Series earned the top rating of “Good” based on its performance in each of the Institute’s crash tests.
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BMW Group announced today it will be the Official Mobility Partner of the United States Olympic Committee (USOC) from now through 2016. BMW Group will also be the Official Mobility Partner of four National Governing Bodies (NGBs): USA Bobsled & Skeleton, US Speedskating, USA Swimming and USA Track & Field.
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A new feature of iOS 4 that enables iPhone and iPod touch devices to present a full featured control panel on an external display for use in automotive integration is getting official support from BMW.
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The BMW Ultimate Driving Event is going on now for a limited time. Sign up with BMW of Greenwich to experience all of our 11 new BMW models, including the all-new, beautifully redesigned 5 Series. Try on the newly enhanced 3 Series Coupe and Convertible, both more dynamic than ever. Take the wheel of the recently updated X5 and 7 Series models. The entire BMW line-up is ready to bring you the joy that only a true Ultimate Driving Machine can do.
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Inside white and blue. Bordered in black. On it the letters BMW. For more than 90 years this is the icon symbol for sheer driving pleasure. But how was this logo developed?
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Bimmerfest is billed as the celebration of being a BMW enthusiast – but to most it is simply the world's largest BMW event held in North America. The 2010 show, its 11th annual event, was held at the Rose Bowl in Pasadena this weekend.
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Picture this: You're out on the road, driving in mixed traffic with your choice of drivers to follow. One is a gray-haired senior puttering along in the right lane and the other is a fresh-faced teenager moving briskly in the left lane. Statistically speaking, which driver is safer to follow?
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BMW will rely more on a raft of new models than a material improvement in luxury car markets to boost sales in 2010, the world’s biggest luxury carmaker said.
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BMW AG has many tricks up its corporate sleeve in the area of product development. One vehicle may showcase an all-new engine or transmission or an innovative approach to steering or chassis control, or all of the above.
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